Social Media and Video Production Manager

Our client is an online lead generation company specialising in creating quality leads in highly competitive verticals, such as iGaming, Financials, Health, and Communications. They focus on building high-end websites and channels with quality content that empowers customers to make informed decisions about the products they’re considering. They pride themselves on adopting a customer-focused approach to quality and usability.

We are looking for a motivated and experienced Social Media and Video Production Manager to produce and publish conversion-focused video content for our affiliate partners. This role involves taking ownership of developing and executing marketing strategies for video and social media channels, expanding video content production, and optimising publishing workflows. The candidate will collaborate with stakeholders to support the company’s growth strategy. Responsibilities also include identifying and implementing marketing tools, staying updated on industry trends, and proactively identifying growth opportunities.

Location: Hybrid / Remote

Responsibilities:

As Social Media and Video Production Manager, your broad responsibilities will include but are not limited to:

• Take full ownership of driving video content production and marketing strategy.
• Collaborate with the CCO and Video Production stakeholders to develop and implement production, marketing, and monetisation strategies.
• Understand the customer journey from keyword research to final conversion with affiliate partners to improve conversion rates.
• Implement SEO best practices for video content on platforms like YouTube and Twitch.
• Recruit and manage stakeholders involved in production, editing, publishing, and monetisation.
• Identify trends and customer needs, managing a video production pipeline to meet targets.
• Stay updated on industry tools and software to enhance productivity, quality, and reduce costs.
• Optimise channel traffic conversion rates through content marketing, social media, newsletters, and SEM.
• Liaise with product and content teams to ensure compliance and relevance of content and offers.
• Develop bi-weekly video production roadmaps and ensure efficient execution.
• Create and present regular performance reports to management and C-Level.

Requirements:

• Minimum 3 years of experience in video production and editing.
• At least 1 year of experience in the iGaming affiliation industry.
• Extensive knowledge of video and live-streaming platforms such as YouTube, Twitch, etc.
• Strong understanding of affiliate marketing, analytics, partnerships, and strategies.
• Proficiency in video production and editing software like Adobe Premiere.
• Understanding keyword research and basic SEO principles is advantageous.
• Familiarity with Sweepstakes Casinos is a plus.
• Proficiency in MS Office (Excel, PowerPoint) or Google Suite for report creation.
• Results-oriented with strong analytical and problem-solving skills.
• Thrives in a fast-paced environment, bringing innovative ideas to the table.
• Self-starter with a proactive approach to increasing productivity and video content growth.
• Excellent written and spoken English skills.

This is an exceptional opportunity to apply your expertise and contribute to the success of a high-performing organisation with a global presence.

What we offer:

Competitive Compensation: You will receive a highly competitive compensation package, which includes a competitive base salary, performance bonuses, and other incentives, all reflective of your experience and contribution.

Work-Life Balance: We value work-life balance and offer flexible working arrangements, recognising that achieving your best in your career requires a healthy balance between work and personal life.